Independent. From rebuilds that shipped.
Headless is the right call for some Wix sites and a costly mistake for most. Six questions give you a recommendation with reasons, the cost model gives you numbers, and the notes come from live rebuilds, not brochures.
- 6 questions
- 2 minutes
- 5 project types costed
Should you go headless?
1 of 6Question 1 of 6: Why are you looking at headless?
Why you're looking, who maintains the site, how content changes, which Wix apps you lean on, budget, traffic. The answer explains itself.
What stays in Wix, what gets built.
Gets built
Every page template, navigation, search, filters, animations, SEO tags, structured data, sitemaps, and anything an Editor app used to do.
Stays in Wix
Stores, Bookings, Blog, CMS, Members, Forms, Events, Pricing Plans, payments and hosted checkout. The dashboard your team already uses.
Hosted anywhere
Wix Managed Headless, or Cloudflare, Vercel, Netlify. The domain, SSL and the business apps keep working either way.
- Stores
- Bookings
- Blog
- CMS
- Members
- Forms
- Events
- Pricing Plans
- Payments
- Hosted checkout
What it took to move a live Wix site.
Pull the content
Posts, collections, listings and media come out through the SDK and REST APIs, with every slug and redirect recorded so rankings survive.
Build the front end
Astro templates for each page type, locale routing in code, forms through a server endpoint, structured data and sitemaps owned by us.
Cut over carefully
Test every URL on the temporary host, then switch the domain. Checkout stays on Wix's pages; nobody notices except the speed.
When not to
Most Wix sites should stay in the Editor.
If the owner edits pages, if the site leans on many Editor apps, if traffic is small, or if the budget is under a few thousand dollars, headless costs more than it returns. The quiz says so when that's the answer, and the cost page shows what tuning the Editor site would achieve instead.
Go headless when
Speed and SEO control matter, there's a developer, and the design outgrew the Editor.
Wait when
Traffic is small or the content changes daily by non-developers.
Budget for
The build, the Wix plan you keep, hosting, and a developer for layout changes.
Questions
What is Wix Headless, in one sentence?
Your content, store, bookings and members stay in Wix's dashboard and APIs, while the website itself is built by a developer in a framework like Astro or Next.js and can be hosted anywhere, including on Wix's own hosting.
Do I lose the drag-and-drop editor?
Yes, for the pages the developer builds. Content editing (blog posts, products, CMS items) stays in the Wix dashboard; page layout changes go through the developer.
Is it faster or better for SEO?
Usually faster, because the developer controls every byte. SEO improves when the site was held back by Editor constraints; it doesn't improve by itself.
What does it cost?
A focused rebuild (blog or CMS site) from about $2,500–6,000; stores or bookings more. Plus Wix's plan for the business apps, and hosting if not on Wix. The cost page breaks it down.
Can we go back?
Yes. The Editor site still exists; switching the domain back takes minutes. Content never left Wix.
